Effective as of January 20, 2020

Protecting the private information of our users (“user,” “you,” or “your”) is our priority.  This Statement of Privacy applies to www.myrentcoach.com and My Rent Coach, LLC (“My Rent Coach,” “us,” “we,” or “our”) and governs data collection and usage.  For the purposes of this Privacy Policy, unless otherwise noted, all references to My Rent Coach include www.myrentcoach.com.  The My Rent Coach website (the “Site”) is a rental property analysis website that provides rental property comparisons and other analysis.  By using the My Rent Coach website, you consent to the data practices described in this statement.

Collection of your Personal Information

In order to better provide you with products and services offered on our Site, My Rent Coach may collect personally identifiable information including, but not limited to:  

  • First and Last Name
  • Mailing Address
  • E-mail Address
  • Phone Number
  • Date of Birth

When you sign up for our service, we may ask for your username and password.  We may also collect demographic information such as gender and country.  If you connect to the Site using credentials from a third-party application (e.g., Facebook), you authorize us to collect your authentication information, such as your username and encrypted access credentials.  We may also collect other information available on or through your third-party application account, including, for example, your name, profile picture, country, hometown, email address, date of birth, gender, friends’ names and profile pictures, and networks.  My Rent Coach may also collect anonymous demographic information, which is not unique to you, such as your age, gender, and household income.

If you purchase My Rent Coach’s products and services, we collect billing and credit card information.  This information is used to complete the purchase transaction.

Please keep in mind that if you directly disclose personally identifiable information or personally sensitive data through My Rent Coach's public message boards, this information may be collected and used by others.

We do not collect any personal information about you unless you voluntarily provide it to us.  However, you may be required to provide certain personal information to us when you elect to use certain products or services available on this Site.  These may include: (a) registering for an account on our Site; (b) entering a sweepstakes or contest sponsored by us or one of our partners; (c) signing up for special offers from selected third parties; (d) sending us an email message; and/or (e) submitting your credit card or other payment information when ordering and purchasing products and services on our Site.  We will use your information for, but not limited to, communication with you in relation to services and/or products you have requested from us.  We also may gather additional personal or non-personal information in the future.

Use of your Personal Information

My Rent Coach collects and uses your personal information to:

  1. operate its website(s);
  2. process orders and deliver the services you have requested;
  3. provide, personalize, and improve your experience with the Site, products, services, and advertising (including for third party products and services) made available on or outside the Site (including on other sites that you visit).  For example, by providing customized, personalized, or localized content, recommendations, features, and advertising on or outside the Site;
  4. ensure technical functionality of the Site, develop new products and services, and analyze your use of the Site, including your interaction with applications, advertising, products, and services that are made available, linked to, or offered through the Site; and
  5. communicate with you for Site-related or research purposes including via emails, notifications, text messages, or other messages, which you agree to receive.

My Rent Coach may also use your personally identifiable information to inform you of other products or services available from My Rent Coach and its affiliates.

Sharing Information with Third Parties

My Rent Coach does not sell, rent or lease its customer lists to third parties.

My Rent Coach may, from time to time, contact you on behalf of external business partners about a particular offering that may be of interest to you.  In those cases, your unique personally identifiable information (email, name, address, telephone number) is not transferred to the third party.  

My Rent Coach may share data with a limited number of our trusted partners to help perform statistical analysis, facilitate our service, send you email or postal mail, provide website hosting, provide payment processing, provide customer support, and/or arrange for deliveries.  Their privacy policies, not ours, govern their practices.

My Rent Coach may collect, aggregate, and analyze data regarding website trends, traffic, and demographics that will assist us in providing and maintaining superior quality service.  My Rent Coach may provide aggregate, non-personally identifying information regarding website trends, traffic, and demographics to third parties.

My Rent Coach may disclose your personal information, without notice, if required to do so by law or in the good faith belief that such action is necessary to: (a) conform to the edicts of the law or comply with legal process served on My Rent Coach or the Site; (b) protect and defend the rights or property of My Rent Coach; and/or (c) act under exigent circumstances to protect the personal safety of users of My Rent Coach or the public.

Notwithstanding the foregoing, My Rent Coach may share or sell your information, including without limitation, personal information, to third parties in connection with a merger, financing, acquisition, sale, change in control, transfer, consolidation, reorganization, liquidation, bankruptcy or proceeding involving the sale, transfer, or divestiture of all or a portion of our business assets.  If another company acquires our business or assets, that company will have your information collected by us and will assume the rights and obligations regarding your information as allowed by this privacy policy.

Third Party Collection of Information

Third parties, including analytics providers, may collect information about you. Their privacy policies, not ours, govern their practices. Further, third parties may collect information about your online activities over time and across third-party websites or other online services. Their privacy policies, not ours, govern their practices.

Automatically Collected Information

Information about your computer hardware and software may be automatically collected by My Rent Coach.  This information can include:  your IP address, IP demographics, browser type, domain names, access times, and referring website addresses.  This information is used for the operation of the service, to maintain quality of the service, and to provide general statistics regarding use of the My Rent Coach website.

Tracking User Behavior

My Rent Coach may keep track of the websites and pages our users visit within My Rent Coach, in order to determine what My Rent Coach services are the most popular.  This data is used to deliver customized content and advertising within My Rent Coach to customers whose behavior indicates that they are interested in a particular subject area.

Use of Cookies

The My Rent Coach website may use “cookies” to help you personalize your online experience.  A cookie is a text file that is placed on your hard disk by a web page server.  Cookies cannot be used to run programs or deliver viruses to your computer.  Cookies are uniquely assigned to you and can only be read by a web server in the domain that issued the cookie to you.

One of the primary purposes of cookies is to provide a convenience feature to save you time.  The purpose of a cookie is to tell the Web server that you have returned to a specific page.  For example, if you personalize My Rent Coach pages, or register with the My Rent Coach site or services, a cookie helps My Rent Coach to recall your specific information on subsequent visits.  This simplifies the process of recording your personal information, such as billing addresses, shipping addresses, and so on.  When you return to the same My Rent Coach website, the information you previously provided can be retrieved, so you can easily use the My Rent Coach features that you customized.

You have the ability to accept or decline cookies.  Most Web browsers automatically accept cookies, but you can usually modify your browser setting to decline cookies if you prefer.  If you choose to decline cookies, you may not be able to fully experience the interactive features of the My Rent Coach services and websites you visit.

Some of our business partners may use cookies on our site (for example, advertisers). However, we have no access to or control over these cookies.


This website contains links to other sites.  Please be aware that we are not responsible for the content or privacy practices of such other sites.  We encourage our users to be aware when they leave our site and to read the privacy statements of any other site that collects personally identifiable information.

Security of your Personal Information

My Rent Coach secures your personal information from unauthorized access, use, or disclosure.  My Rent Coach uses the following methods for this purpose:

  • SSL Protocol

When personal information (such as a credit card number) is transmitted to other websites, it is protected through the use of encryption, such as the Secure Sockets Layer (SSL) protocol.

We also protect your information offline. Only employees who need the information to perform a specific job (for example, billing or customer service) are granted access to personally identifiable information.

We strive to take appropriate security measures to protect against unauthorized access to or alteration of your personal information.  Unfortunately, no data transmission over the Internet or any wireless network can be guaranteed to be 100% secure.  As a result, while we strive to protect your personal information, you acknowledge that:  (a) there are security and privacy limitations inherent to the Internet which are beyond our control; and (b) security, integrity, and privacy of any and all information and data exchanged between you and us through this Site cannot be guaranteed.

Do Not Track

California law requires us to let you know how we respond to web browser Do Not Track (“DNT”) signals.  Because there currently isn’t an industry or legal standard for recognizing or honoring DNT signals and because we cannot guaranteed that third-party sites integrating with our Site will respond to DNT signals the same way, we don’t respond to them at this time.  We await the result of work by the privacy community and industry to determine when such a response is appropriate and what form it should take.

Children Under Thirteen

My Rent Coach is in compliance with the requirements of COPPA (Children’s Online Privacy Protection Act) and does not knowingly collect personally identifiable information from children under the age of thirteen.  The My Rent Coach website and all products and services are directed toward individuals who are at least 13 years old and older.

E-mail Communications

From time to time, My Rent Coach may contact you via email for the purpose of providing announcements, promotional offers, alerts, confirmations, surveys, and/or other general communications.  In order to improve our services, we may receive a notification when you open an email from My Rent Coach or click on a link therein.

If you would like to stop receiving marketing or promotional communications via email from My Rent Coach, you may opt out of such communications by clicking the link provided in the email communications.

Changes to your Information

Contact us at [email protected] to request any changes to the information we have collected about you.

Changes to this Statement

My Rent Coach reserves the right to change this Privacy Policy from time to time.  We will notify you about significant changes in the way we treat personal information by sending a notice to the primary email address specified in your account, by placing a prominent notice on our site, and/or by updating any privacy information on this page.  Your continued use of the Site and/or services available through this Site after such modifications will constitute your: (a) acknowledgment of the modified Privacy Policy; and (b) agreement to abide and be bound by that Policy.

Contact Information

My Rent Coach welcomes your questions or comments regarding this Statement of Privacy.  If you believe that My Rent Coach has not adhered to this Statement, please contact My Rent Coach at [email protected].